Tweet Increase Speed and Agenda
On X (Twitter), the speed of increase in the number of tweets is a primary factor when analyzing agendas. This ensures more users are involved rather than just tweeting too much. Sudden increases for a long time, while existing topics start to go down, allow the latest topics to stay higher, ensuring users do not constantly see the same topics circulating.
Time and Duration in the Twitter Algorithm
Another issue relates to the time and duration value. In the Twitter algorithm, the launch of the first tweet and the first few minutes usually lead to sudden increases between thirty and forty minutes, while agendas between five and six hours start to stay at the bottom. This is no coincidence; users spend time on Twitter and want to earn from it.
Content Originality and AI
Thirdly, the algorithm looks at whether tweets are visual, contain repetitive sentences, or are copies. Most importantly, it looks for unique tweets. The first thing the algorithm seeks is originality. Since AI rotates existing information and cannot produce it from scratch, the algorithm tends to hide those and favor original tweets.
Account Authenticity and Fake Trends
Fourthly, whether accounts creating a trend are fake or real is very important. Opening dates, lack of followers, and imbalanced ratios create a fake trend alarm. Accounts opened recently, especially one-week-old accounts with no profile or bio that tweet at the same second, are noticed by the algorithm and moved to the bottom after a few hours or minutes.
Timing and Impact
Besides algorithm features, timing is crucial. Generally, agendas launched around 7:00 PM and 11:00 PM are quite permanent. This is logical because people come home from work, feel the day's fatigue, and look at “What is happening today?” before sleeping. They participate in trends, comment, retweet, and share, creating a large impact.
Content Creator Strategy
Determining factors include manipulative agendas aimed at emotions or entertainment. For example, if I were a content producer, I would share a high-quality nature photo with a text addressing feelings, encouraging comments rather than just writing a tag. I would ask, “Is this photo better or the one in the comments?” and share it between 7:00 PM and 10:00 PM.




