The Concept of Blog and Social Media Integration
Blogs are a monetization model in which users constantly write about certain topics or any topic that attracts attention, usually within a certain period of time, and the goal is to attract users, earning income from advertising, media content or brand collaborations. Therefore, since social media has a large audience, when you push the social media audience to go to these links for free using the right strategies, it will be inevitable to become a regular audience and earn regular income from this audience.
Choosing the Right Platforms
The platforms that will work the most for this are the platforms that we all know or are familiar with, such as Instagram, TikTok, Pinterest, YouTube. The most important thing to know about these platforms is that you may be curious about your content on these social media accounts. In other words, if you are thinking of creating content using blog posts, it would be wiser to spend most of your time on your blog page instead of spending most of your time on social media while preparing these contents.
Avoiding Over-Sharing on Social Media
Also, if you give long information on social media accounts and kill all the excitement, your income will either start to decrease or you will not be able to generate income completely, because people will stay on your social media account instead of going to your blog page. It would be wise to use a loop like this for this: Create a content on your social media account, let this content be a small but interesting title.
Creating a Content Loop
For example, if you have a blog page in terms of technology, “New images of the X model phone have leaked!” it is the right method to put a relevant and interesting title on the topic that attracts attention and add a link to the blog post of our content under it. Then, producing content in line with the income received will be quite logical at first. In this cycle, going through a certain cycle step by step in the form of social media posts and blogs again will be a pretty accurate method in terms of keeping our earnings in our hands. The main issue that we should forget is to be stingy when providing information on our social media accounts and to be generous on our blog page and to make all the information and explanations will play an important role in maintaining our brand identity in the long run.
A Practical Example: The Technology Blogger Scenario
Let's prepare a social media and blog cycle with an example: first of all, I want to be a technology blogger and I have a goal to make money by writing technology news. I want to use Instagram in this direction because most of the people and my target audience are young and interested in technology, so most of them use platforms such as Instagram, TikTok and Youtube, so I'm moving on from Instagram.
Executing the Strategy on Instagram
Instagram also posted a link with the caption ”A famous hacker group hacked the ZT brand social media platform, here's the post they sent...", and a story with green matrix text on the background, a hacker whose face is not visible, and a photo with an image belonging to this hacker group, and then added the same image to the full title of my blog post and added the public information article published by the ZT social media account on this topic to the future of this post. As a suggestion in my last sentence, “If you are also a ZT social media user, you may want to reconsider and change your passwords!” I'm writing and finishing my article. Another social media caption present “Click on our news link for details!” If we say and share, we will be quite likely to manage to keep a large part of the content audience in our hands.
